A promotional product is often referred to as a promotional item, business gift, giveaway or even swag. Those that work within the industry define it as merchandise that has been customized with a logo or brand, which is used to promote a corporate identity or event. Companies use these items for marketing and communication programs to provide brand exposure for a specific product, as an incentive, to improve morale, to raise awareness, as a reward, or often as a trade show giveaway
. Common customized promotional products include T-shirts, caps, key chains, pens, mugs
and mouse pads, to name a few.
These type of items have many benefits in the corporate world. You will find your giveaway item can... Read More
- Boost response rates to a mailing or campaign - Increasing response rates at a low cost is very attractive to customers. The cost per impression for a customized promotional item is approximately .005¢ in the US, while the cost per impression for other advertising mediums is anywhere from .045¢ per viewing for a national magazine article to .058¢ for a radio ad. Furthermore, these items can increase the response rate by as much as 50% or 4 times as many connections as a sales letter alone.
- Help develop a corporate identity or promote a specific brand - -Customized promotional items help present your recognizable motto or logo and can set you apart from your competitors. Take a look at your target demographics. Decide what type of product would be useful and valuable to those individuals. Your organization hopes to be perceived as a high value, dependable and quality company. When choosing your gifts, make sure they have these characteristics.
- Provide repeat exposure and a favorable impression on your client - Customers appreciate an unexpected and thoughtful item that is useful and attractive. As many as 83% of those who were the recipients of promotional items can remember the company that supplied the specific gift or product.
There are hundreds of companies that provide these marketing products. You can feel sure that when you place an order with MARCO Promotional Products, your happiness is guaranteed! We promise that you will receive -
- A price match & triple back guarantee if you find the same product elsewhere at a better price.
- On time delivery or your order is free.
- Free samples.
- Free artwork mockup & preparation.
- Free set-up on reorders.
- Honest, experienced and dependable staff members that are excited to help make your event a success!
Many companies claim that they understand the special events and meeting industry. The details, the long hours, all the uncontrollable variables! The experienced staff at MARCO has been involved in the event planning industry since 1964. They have specific experience planning corporate, association, non-profit and social events, from beginning to end! MARCO's social media sites provide useful information such as time-saving tools, trends, creative suggestions as well as links to unique event ideas & travel tips. MARCO partners with MPI, the premier global association community for event professionals. If you have an event and could really benefit from a new approach, unique idea, or promotional product suggestions, give one of our experienced staff members a call. We GUARANTEE that you will be happy you did!