Great Read: Calendars...a Dying Commodity? Or is it? >>
Advertising calendars and custom planners are some of the most popular and effective promotional products. Everyone can use a calendar and most people grab them whenever they get the chance. For the business whose promotional information is printed on the calendar it is a real way for them to connect with their market.
Advertising Calendars are lightweight, inexpensive to produce and are usually placed in a prominent place in the home or office. This means your promotional information will be seen by everyone who comes into the home or office. Few other promotional items offer this type of visibility. When you hand out Advertising Calendars you are sure each one will be displayed for 12 months and your marketing information will be in front of people every single day.
Customized Day Planners are another great promotional item. As the name implies, Customized Day Planners are designed to be used every day. They usually have a place on the desks of employees and bosses. Another strength of Customized Day Planners is that most people do not perceive them as promotional items. They are seen as valuable planning tools. This enables them to be effective passive promotional products. Choose from Vinyl pocket planners, the weekly planner with pen, pocket jotters, translucent weekly planners, and much more. The large imprint area on the cover of many of these planners is perfect for displaying a logo or artwork.
Custom Planners are also an excellent choice for marketing your company, product or service. Planners are something people refer to several times every day. Many people check them first thing in the morning to verify their appointments and important responsibilities for the day. The planners can also be used several times each day to note important upcoming appointments and assignments. If your company's marketing information is prominently displayed on the Custom Planners, it will work its way into the consciousness of the corporate decision maker who looks at it several times each day. This can translate to untold dollars in sales and referrals. Many people who see your business name and contact information on the Custom Planners of their supervisors and co-workers often become curious about the product or service they are promoting and look into it themselves.
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